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✦ Vet-Approved Enrichment

SniffIQ Puzzle Feeder for Dogs and Cats

Mental Enrichment & Slow Feeding Puzzle Toy — Turn Every Meal Into an Adventure

★★★★★ 4.9 out of 5 247 reviews
$59.99 $99 SAVE $40
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Choose your bundle below. The $99.99 Complete System is our most popular option.

The Feeder
SniffIQ puzzle feeder only. The tool that starts everything.
$59.99
The Feeder and The Knowledge MOST POPULAR
SniffIQ feeder plus The Tale of Ghost, a 78-page dog enrichment book.
$79.99
The Complete System BEST VALUE
Feeder plus Ghost book plus DogMind App with lifetime access.
$99.99
SniffIQ Puzzle Feeder, The Tale of Ghost, and DogMind App lifetime access (delivered by email)
Quantity
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The SniffIQ Puzzle Feeder is not a toy, it's a daily mental enrichment ritual that transforms the most ordinary part of your pet's day into something extraordinary.

Designed to mimic the natural foraging and hunting behaviours your dog was born with, the SniffIQ features a 360° rotating central wheel, 24 hidden compartments, and 23 squeaky paw-print buttons that your pet must lift, push, and spin to uncover their food.

The result? Meals that last 20–30 minutes instead of 20 seconds. A calmer, more focused, genuinely happier pet. And a bond between you and your dog that only grows deeper every single mealtime.

  • Reduces fast eating and bloating risk by up to 30×
  • Eliminates boredom-driven destructive behaviour
  • Builds problem-solving skills and confidence daily
  • Works with dry kibble, treats, or soft food
  • Suitable for dogs and cats of all sizes and breeds
  • 100% food-safe, BPA-free polypropylene (PP) material
  • Fully dishwasher safe for effortless cleaning
  • Non-slip base keeps the mat stable during vigorous use
Product Name SniffIQ Puzzle Feeder
Material Food-safe BPA-free PP Polypropylene
Dimensions 28cm × 28cm × 4.5cm
Weight 380g
Colour Purple / Teal
Compartments 24 total
Paw Buttons 23 movable & squeaky
Central Feature 360° rotating wheel
Suitable For Dogs & cats, all sizes
Dishwasher Safe Yes - top rack
Food Types Dry kibble, treats, soft food
Non-Slip Base Yes
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Free Tracked Shipping

All orders ship free with full tracking. You'll receive a confirmation email with your tracking number within 24 hours of dispatch.

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Delivery Time: 4–7 Business Days

Orders are processed within 1–2 business days and delivered within 4–7 business days across the US.

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30-Day Happiness Guarantee

Not happy? Contact us within 30 days of receiving your order for a full no-questions refund. We stand behind every product we sell.

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Secure Packaging

Every order is carefully packaged to arrive in perfect condition. If your item arrives damaged, we'll replace it immediately at no cost.

$99.99
The Tale of Ghost book cover INCLUDED FREE
THE KNOWLEDGE

The Story That Changes How You See Your Dog

Ghost was a rescued yellow Labrador who could not sit still, could not focus, and could not calm down. His owner did not know why. The Tale of Ghost is a 78-page science-backed narrative told from Ghost's point of view across 20 chapters covering dog body language, separation anxiety, scent science, reactivity, and senior cognition. Each chapter ends with numbered practical steps and an emotional payoff showing Ghost's real progress.

At the back of the book is the 90-Day Ghost Protocol, a week-by-week enrichment plan that turns every chapter's lessons into daily action, with the SniffIQ puzzle feeder as the core tool used every single day. By the end of the 90 days, your dog does not just eat differently. They think differently.

78 Pages
20 Chapters
90 Day Protocol

Delivered as a PDF to your email immediately after purchase. Works on any device.

THE DAILY HABIT

Your Dog's Daily Enrichment Coach. In Their Pocket.

The DogMind App turns the 90-Day Ghost Protocol into an interactive daily experience. Each day you open the app and find a guided enrichment activity with step-by-step instructions built around your SniffIQ puzzle feeder. New activities are added monthly so the challenge never gets stale.

This is not a generic dog training app. Every activity is designed specifically around the science in The Tale of Ghost and the daily use of the SniffIQ. It is the missing layer between reading about enrichment and actually building it into your dog's daily routine.

Daily guided enrichment activities tied to the SniffIQ
Built on the 90-Day Ghost Protocol from the book
Lifetime access with no monthly subscription fees
New content added every month

Normally $29.99 per month. Included free with The Complete System at $99.99.

Access is delivered via a private password sent to your email after purchase. Works on any browser, phone, tablet, or desktop.

DogMind App screenshot
CUSTOMER REVIEWS

What Pet Owners Are Saying

4.9
★★★★★
Based on 247 reviews
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CUSTOMER VIDEOS

Real Dogs. Real Results.

See what customers are saying about SniffIQ

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FREQUENTLY ASKED QUESTIONS

Still Have Questions?

Is the DogMind App a subscription or a one-time purchase?
It is lifetime access with no monthly fees whatsoever. When you purchase The Complete System at $99.99, you get permanent access to the DogMind App including all future content updates and new monthly activities added, completely free, forever. You pay once and it is yours.
Is it suitable for all dogs and cats?
Yes! the SniffIQ is designed for dogs and cats of all sizes and breeds. From Chihuahuas to Great Danes, kittens to Maine Coons. The difficulty is naturally adjustable by how much food you place in each compartment.
How do I introduce it to my pet?
Start easy, put food in the open compartments with paw buttons removed so they can succeed immediately. Build confidence over 3–5 sessions, then reintroduce the buttons. Most pets are fully engaged within a week. Tip: use higher-value treats initially to build excitement around the puzzle.
How long does the meal take on average?
Most pets spend between 15 and 35 minutes on a full meal, compared to 20–60 seconds with a regular bowl. The exact time depends on your pet's experience level, the type of food used, and how filled the compartments are.
Is it safe for aggressive chewers?
The SniffIQ is made from high-quality food-safe PP material and is durable for normal interactive use. It is not designed for aggressive chewing. For power-chewer dogs, we recommend supervised use only and redirect chewing behaviour to appropriate chew toys.

Your Pet is Waiting for This Moment

The SniffIQ. The Ghost book. The DogMind App. One decision starting at $59.99.

Choose Your Bundle

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